Marketing to Millennials with Print Media
Millennials, the often perplexing, always interesting demographic cohort born in the early 80s through the mid-90s, is an increasingly important group for companies and marketers to understand. As time has marched on, the Millennial generation has come of age and their purchasing power has grown significantly—in 2019, millennials surpassed Baby Boomers as the largest adult […]
How to Choose the Best Printing Services in NYC
When choosing which print shop to trust with your printing needs, there are several factors that rise to the top. You’ve worked hard on your brochure, or presentation materials, or direct mailers, and you want to make sure the finished product is going to be polished and perfect. Unfortunately, not all print shops are going […]
3 Ways to Increase Brand Awareness Through Print and Design
Competition can be fierce for businesses of any size, and how to even get noticed is a question owners and managers wrestle with on a daily basis. Of course, there are some obvious recent trends that businesses have turned to like a social media presence, on-point branding, and Google ads. And these are definitely an […]
How to Add Bleeds to a PDF | Printing Setup Guide
Bleeds are used to show any objects in the document that are intended to go all the way to the edge of the printed page. A standard bleed (0.125”) gives you some breathing room to make sure the printed piece is correctly cut down to size. If you’re new to print setup, understanding how to […]
How to Prepare Files for Printing
Whether you are using Photoshop, Illustrator, InDesign or some other program to create your design to be used on something that will be printed you’ll need to make sure that file is saved in a way that is considered Print Ready. If you’re unsure, learning how to prepare files for printing properly will save you […]
How to Prepare Artwork for Printing: 5 Tips For Prepress Success
ABG Print prides itself on being New York City’s top 24 hour printing service. The stellar staff at our Midtown West facilities is here to help you around the clock, on the dot ℠. Working with ABG Print is simple, just upload your print-ready PDF file to our cloud-based printing service and we will print, […]
Confidential Printing Services for Sensitive Business Documents
ABG is aggressively pursuing tighter controls for the threat of cybersecurity challenges with data protection in print. The number of domestic data breaches jumped to a record 791 in the first six months of 2017. This is a 29% jump from last year. Recent breaches at Sony and Equifax has exposed the intensity of the […]
Personalized Printing for Mailers, Name Badges, Events, and Marketing
Personalized Data Printing (PDP) is the process of bringing a “one to one” approach to a “one to many” platform. With PDP, we are delivering completely customized marketing that’s unique to target prospects. We are inserting unique codes, names, demographics – right into the text of a printed piece. This makes personalized printing an essential […]